Backyard video is cost effective compared to newspaper advertising. There is a quiet revolution underway; participants are being rewarded. Individuals and organizations that need to “get the word out” are limited to some form of print media.  Newspaper  insert advertising was …

Newspaper advertising vs video Read more »

Let’s talk about advertising exposure and effectiveness. There is a vast difference between print and video. The print ad counts each copy as one exposure. The advertising message is located somewhere within the confines of the paper. The video is …

Exposure and Effectiveness Read more »